— ROLE
Design direction
Graphic design
Copywriting
Storyboarding
— DATE
2016 – 2021
Over a five year period I led a team working with a leading UK Aerospace contractor on a range of brand development and stakeholder engagement projects.
Detailed below, are just a few of the projects I was involved with, including a graduate recruitment campaign, design for guidelines for imagery and brand communication, and a stakeholder engagement economic report.
© All work was carried out at and is copyright SampsonMayDesign.
Recruitment campaign
My brief, as part of the team refreshing the recruitment campaign, was to attract potential candidates and position them as a great place to work. Increase awareness, improve perception and enable applications to increase.
Imagery and
brand story
guidelines
Amongst a range of brand positioning documents I’ve worked on over my time with this client, I helped write and design guideline documents for both imagery and the the clients brand story. These documents have been used widely within the business when commissioning new creative.
Economic report
Brochure and film project celebrating the clients contribution to the Saudi economy through their innovation, experience and knowledge.
