— PROJECT NAME
Investor relations and brand development
— ROLE
- Design direction
- Client presentations
- Graphic Design
- Illustration
- Copywriting
Over my four year relationship, the key to my work with Sabre was to communicate the continued effectiveness of Sabre's robust and stable strategic plan and business model – an approach that has delivered clear and consistent success for the company year-on-year.
Sabre's reporting language grew in depth and complexity over the years, with a series of layered, graphic led reports that aimed to bring a richness to their brand.
With the 2020/21 report I further developed their graphic language to introduce illustration, allowing a step away from the stock photography previously used and allowing for a more 'own-able' brand asset moving forward.
2020 / 21 Annual Report
Three years of visual development
As part of the ongoing development of Sabre's investor relations since their IPO, I've worked with Sabre to develop their brand across their reporting suite in order to better engage shareholders in more dynamic ways. The following is covers from the last three years, followed by a selection of visuals presented for the 2019/20 report.
2019 / 20 Annual Report
